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Technology

Explore how emerging technologies—from AI and big data to fintech and smart retail tools—are redefining global commerce. Doing Business in Bentonville delivers expert insights into innovations like electronic shelf labels, conversational AI, 3D printing, and dynamic personalization that are reshaping how retailers connect with consumers, optimize operations, and stay competitive in a digital-first economy.

AI is Becoming the Digital Front Door of Retail

AI is Becoming the Digital Front Door of Retail

The retail conversion funnel is collapsing as AI-driven answers replace standard search results. In this episode, Scott Benedict breaks down critical insights from the eMarketer AI Expert Guide for 2026, explaining the shift to Generative Engine Optimization and how to keep your brand visible.

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