Andy Wilson, the executive director of Doing Business in Bentonville, interviews Denise Thomas, the Chief Executive of the World Trade Center in Arkansas. The conversation begins with an introduction of Denise, highlighting her impressive career trajectory and her significant contributions to the World Trade Center. Denise shares her unique journey into economic development, which she describes as an accidental venture. She recounts her educational background in fashion and her initial work in Jacksonville, Florida, where she was instrumental in expanding a small business center. After moving to Northwest Arkansas, Denise joined Walmart as a recruiter for the pharmacy and later for HR corporate.
Denise emphasizes the importance of relationships, networking, and seizing opportunities. She attributes her success to the unwavering support from her family, especially her mother, who was a dean of the libraries. Additionally, Denise acknowledges the influential women in Northwest Arkansas who have guided and supported her throughout her career. Shifting the focus to the core mission of the World Trade Center in Arkansas, Denise explains that the center's primary role is to support bilateral trade and exchange for the state. They collaborate closely with the Arkansas Economic Development Commission, the governor's office, and federal legislators to facilitate trade opportunities for Arkansas companies.
Navigating the complexities of international trade requires diplomacy, a significant aspect of Denise's role. She highlights the challenges of customs, understanding international regulations, and ensuring the smooth movement of goods across borders. Building and maintaining relationships with government officials and embassies worldwide is crucial for assisting Arkansas businesses. Denise also touches upon services being considered as exports, emphasizing the vendor community in Northwest Arkansas. The segment concludes with Denise mentioning their recent collaboration with Canada, underscoring the cyclical nature of international relationships and the importance of continuous engagement and adaptation.
Ep. 13 - Navigating International Business in Arkansas - with Denise Thomas
Denise Thomas, CEO of the World Trade Center in Arkansas, discusses building bridges with global trade partners to enhance bilateral relationships
Latest
AI and Omnichannel Integration Shaping Retail Success in 2026
Retailers face a critical juncture in 2026 as AI investments surge and omnichannel integration struggles. Success hinges on operational discipline, agentic AI deployment, and overcoming technical debt in a $30 trillion market where over 80% of sales remain in physical stores.
How Market Logic and Zappi Are Revolutionizing AI-Driven Product Innovation
Market Logic and Zappi have launched a strategic technology partnership leveraging agentic AI to accelerate product innovation cycles, combining automated insight synthesis with real-world consumer feedback for faster, smarter decision-making.
Ep. 137 - This Program Helps Arkansas Entrepreneurs Scale
Ozark Retail Accelerator helps Arkansas CPG founders scale from local sales to major retailers like Walmart, Sam’s Club, and Kroger. Learn packaging, pricing, trade math, working capital, and buyer pitching, plus key dates for the Bentonville kickoff, virtual cohort, and demo day.
Cybersecurity Measures Stall Amid Shutdown Uncertainty
A partial U.S. government shutdown is placing key cybersecurity measures on hold, creating uncertainty for businesses as digital threats continue to rise.