Retailers Win Loyalty Through Smarter Mobile Data
High-quality mobile data is now central to retail success, powering seamless shopping experiences, boosting customer loyalty, and shaping the future of omnichannel commerce.
You Forgot to Say "AI"
Grocery Shop 2025 is introducing a “Test Kitchen” series of hands-on sessions, giving grocery leaders practical insights into AI forecasting, SEO in an AI-driven world, and advanced retail media measurement.
Columbia Sportswear Navigates Tariff Turmoil with Global Expansion Strategy
Amid tariff pressures and cautious U.S. demand, Columbia Sportswear is leaning into international momentum, driven by robust growth in markets like EMEA and Asia, and unveiling a bold U.S. refresh under its ACCELERATE strategy to revitalize its brand.
Warby Parker Partners with College Football Star Arch Manning for Three-Year Deal
Warby Parker has signed a three-year partnership with Texas Longhorns quarterback Arch Manning, blending marketing campaigns with community initiatives like the Pupils Project to spotlight both eyewear and social impact.
From Oasis to Omnichannel: Retail Insights Behind Culture, Sport, and Travel
Music, sports, and travel news may seem far from retail, but each reflects broader lessons in consumer culture, youth marketing, and trade show experiences that matter for the omnichannel ecosystem anchored in Bentonville.
Barnes & Noble College and GameSquare Ignite Collegiate Esports Across 1,100 Campuses
Barnes & Noble College and GameSquare are launching a national esports initiative across 1,100 campus bookstores, engaging 6 million students with competitions and community-driven gaming experiences.
AdFury.ai: Scaling Retail Media Ads with Generative AI
Combining deep industry experience with AI-driven creativity, AdFury.ai streamlines retail media advertising, saving time, ensuring brand consistency, and boosting performance for brands on platforms like Walmart Connect.
Beyond the Buzzword: Unpacking Fashion's Sustainability Claims
While many brands market themselves as sustainable, hidden practices like destroying unsold clothing reveal a harsher reality.
Ep. 115 - AI-Powered Ad Creation at Scale
AdFury.ai is transforming retail media with generative AI that creates high performing ads at scale. Built in the retail capital of the world, the platform streamlines creative production and delivers smarter, data driven advertising for brands and agencies.
Retailers Kick Off College Football Season with Tailgate Merchandising Blitz
With college football season underway, Walmart’s NCAA Fan Shop and tailgating departments are stocked with apparel, gear, and essential accessories for the ultimate gameday experience.
Walmart’s Labor Day Sale Showcases Omnichannel Strength
On Labor Day, Walmart delivers deep savings across home, tech, and school gear, cementing its omnichannel strategy as summer winds down.
Retail Media Becomes Strategic Centerpiece in Grocery Retail
Retail media is now a core strategy in grocery, driving omnichannel engagement through personalization, channel integration, and measurable ROI.
Ep. 114 - The Consumer Impact Summit: Conscious Buyers, Smarter Brands
Purpose driven commerce is reshaping retail as Gen Z and Gen Alpha demand sustainability, transparency, and impact. Bryan Welch shares insights on the Consumer Impact Summit and how authentic brand missions are shaping the future of business.
Retail Media 2.0: Moving Beyond the Amazon Playbook
Retailers must move beyond Amazon’s digital-first playbook to win in Retail Media 2.0 with native, omnichannel media experiences.
Omnichannel Investments Position Walmart and Peers for Earnings Beat
Walmart and other omnichannel-focused retailers are poised to beat earnings forecasts, fueled by digital growth, last-mile delivery, and customer-centric strategies.
Columbia Taps Omnichannel to Power Global Growth
Columbia leans on omnichannel growth and global marketing to offset U.S. wholesale challenges and expand its international footprint.