Retail Tech Trends 2025: AI, AR, and Digital Twins Lead the Way
Retail tech in 2025 is driven by AI, AR/VR, and digital twins, helping brands personalize, optimize, and elevate the omnichannel shopping experience.
Retail tech in 2025 is driven by AI, AR/VR, and digital twins, helping brands personalize, optimize, and elevate the omnichannel shopping experience.
Retailers are enhancing supply chain resilience with AI, automation, and localized networks to meet omnichannel demands.
These top 10 supply chain systems, from Blue Yonder to Oracle, are transforming omnichannel retail through AI-powered planning, real-time visibility, and seamless execution.
Retailers are using AI to analyze returns data, uncover product issues, and optimize omnichannel operations and customer satisfaction.
Retailers are evolving their business models through omnichannel strategies, AI investments, and new service-based offerings to drive sustainable growth.
Omnichannel marketing enables personalized messaging across digital platforms, enhancing customer journeys and driving retail sales.
Omnichannel contact centers enable real-time, personalized support that strengthens brand loyalty and shopper retention.
Google’s Agentic Shopping ushers in a new era, where intelligent AI systems autonomously discover, compare, and complete purchases; AppGain helps brands navigate this shift with automation, omnichannel alignment, and API connectivity.
SupplyChainBrain’s E‑Commerce/Omni‑Channel hub offers executives supply‑chain insights on integrating digital and physical retail, covering fulfillment innovation, inventory visibility, and logistics in today’s omnichannel era.
Omnichannel logistics integrates inventory and fulfillment across digital, mobile, and physical sales channels, enabling seamless experiences, operational efficiencies, and greater customer loyalty.
Infobip demonstrates how auditing and optimizing retail touchpoints - via channels like email, SMS, and WhatsApp - can double purchase frequency, lower ad spend, and elevate personalized omnichannel customer journeys.
IQVIA shows how data-driven omnichannel marketing—anchored by real-time, compliant HCP data and dynamic engagement—builds trust, enhances relevance, and drives measurable life sciences outcomes.
Augmented Reality is transforming how retailers engage shoppers by blending digital storytelling into physical and online campaigns, enhancing omnichannel strategies.
While ship‑from‑store offers fast delivery, HBR finds that fulfillment failures like missing or substituted items undermine trust, reduce repurchase rates, and necessitate greater focus on accuracy and inventory alignment.
Doing Business in Bentonville is an independent editorial platform fueling Bentonville’s rise as an omnichannel retail center, offering podcasts, analysis, and community insight to unite industry, civic, and entrepreneurial voices.
Del Monte Foods is hiring an Omnichannel Activation Specialist to lead cross-channel shopper campaigns, bridging in-store activation with digital media to drive growth and strategic alignment across retailers.