This Thanksgiving, we recognize the collective progress made across Northwest Arkansas’s business and retail ecosystem in 2025. As the year draws to a close, it’s an opportunity to acknowledge the continued innovation, collaboration, and industry leadership that define this region and its role in the global retail landscape.
Bentonville and the broader Northwest Arkansas community continue to serve as a key hub for omnichannel retail advancement.
Throughout 2025, stakeholders across logistics, technology, merchandising, and consumer engagement have navigated shifting market dynamics while implementing solutions that enhance efficiency, customer experience, and long-term resilience.
Organizations across the region—including suppliers, tech partners, agencies, and talent developers—have played a role in shaping a more connected and responsive retail environment. This includes investment in AI tools, workforce development, sustainability strategies, and digital transformation initiatives that support the complex demands of modern commerce.
Doing Business in Bentonville (DBB) remains focused on its mission to foster dialogue, share insight, and connect leaders within this evolving ecosystem. Through events, research, and content, DBB aims to provide professionals with practical knowledge to adapt and succeed in an omnichannel marketplace.
As retail professionals pause for the holiday, we can acknowledge the operational realities of a season that often represents peak activity across the industry. It’s also a time to reflect on the partnerships and problem-solving efforts that continue to move the industry forward.
From all of us at DBB, thank you for engaging with our content and community this year. We look forward to continuing the conversation and spotlighting the work being done across the region in the weeks and months ahead.
