According to a report by Circana, environmental concerns are increasingly influencing purchase decisions across various product categories. The study reveals a significant surge in the sales of footwear made with recycled materials, outpacing non-recycled options. Similarly, refillable options in the prestige beauty category have experienced rapid growth, demonstrating consumer interest in sustainable alternatives. A study conducted by Circana and the New York University Stern Center for Sustainable Business further highlights the rising demand for sustainability-marketed products, with a 30% growth compared to the previous year. The report emphasizes the importance of sustainability as a marketing tool and the willingness of consumers to pay a premium for environmentally conscious products.
Read the Full Article Here
Growing Consumer Focus: Sustainability's Impact on Purchase Decisions
Environmentally friendly products drive retail growth as consumers prioritize sustainability
Related
Regenerative Agriculture: Farming for Profit and Planet
Regenerative agriculture offers a profitable path to sustainability by restoring soil health, boosting yields, and meeting rising consumer demand for eco-conscious products.
Supplier Emissions Take Center Stage: Why 2026 Could Be a Turning Point for Corporate Supply Chain Climate Action
With supply‑chain emissions often representing the largest share of a company’s carbon footprint, 2026 is shaping up as a turning point — forcing brands to build supplier‑level emission transparency into procurement, sourcing, and climate strategy.
8 Sustainable Growth Strategies for Long-Term Business Success
Explore proven strategies for sustainable business growth, from market penetration to digital transformation and eco-conscious innovation.
Louvre Heist Highlights Cybersecurity Risks in Retail
A Louvre security breach underscores urgent cybersecurity gaps facing retailers ahead of the high-risk holiday shopping season.
Latest
Ep. 7 - Influence with Integrity: Mixing AI and Authenticity
Emma Curry breaks down how to blend AI creators with real human influence while protecting trust and boosting retail media performance. Learn smart content planning asset strategy and transparency tips that help brands move fast without losing authenticity.
Urban Outfitters’ Holiday Pop‑Up Turns O’Hare Airport Into Seasonal Lounge
Urban Outfitters debuts “Club Holiday” lounge at Chicago O’Hare — a part‑igloo, part‑sandcastle pop‑up offering travelers games, wishlists, swag and a festive break from holiday travel chaos.
Siemens USA Will Train 200,000 Skilled Workers by 2030
Siemens USA announces plan to scale workforce training to meet surging demand in electrification, AI‑powered manufacturing and U.S. industrial growth.
Wellness Economy 2026: Five Dimensions Reshaping Consumers & Markets
McKinsey’s latest research outlines five dimensions driving a booming $2T wellness economy and reshaping consumer expectations in 2026.