AI‑Powered Retail Media: Streamlining Ad Creation at Scale
Retail media networks (RMNs) such as Walmart Connect are rapidly expanding, but the burden of generating dozens of creative assets per campaign remains a pain point for brands. AdFury.ai, a Rogers-based AI-native startup, is tackling this challenge head-on with generative advertising tools built specifically for retail media needs.
A Smarter, Faster Creative Process
AdFury.ai transforms static brand assets and campaign guidelines into compliant, keyword‑targeted display (and soon video) ads, automatically formatted for each RMN’s specifications. According to the company, this eliminates manual resizing and redesigning, streamlining a process that traditionally could generate hundreds of deliverables for each campaign.
Its AI engine acts as “middleware,” ingesting brand creative, retailer spec rules and campaign data, then outputting optimized ads that maintain brand consistency – all in seconds. This level of automation frees creative teams to pivot from repetitive tasks toward strategy and innovation.
Hometown Advantage in the Retail Capital
Situated in Northwest Arkansas – the hub of Walmart and thousands of retail brands – AdFury.ai benefits from unparalleled access to real-world retail media networks and decision-makers. This proximity accelerates product testing, enhancements and partner collaboration.
Real Momentum and Market Recognition
Since launching its closed beta in March 2025 at the Adobe Summit and Shoptalk events, AdFury.ai has generated excitement among agencies and brands hungry for efficiency and relevancy in retail media advertising workflows.
Why It Matters
As RMNs expand and demand for real-time, contextually relevant creative grows, platforms like AdFury.ai offer a powerful value proposition: speed, relevance and scale with data‑driven intelligence baked into the creative process. This represents a pivotal shift toward smarter, more agile retail media operations.
